Tag: friction
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Branch Strategy Wins Markets
A branch delayed by six months does more than push a construction schedule. It delays deposits, household growth, and business relationships. It also gives a competitor more time to secure the right corner, enter the right neighborhood, and become the familiar name in a new market. That should concern every bank and credit union CEO.…
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Friction Kills Branch Growth
We see it across the U.S. A bank or credit union CEO works diligently with their board to approve a new branch. The market opportunity is clear. The board is excited. The growth strategy is sound. Twelve months later, however, the branch still is not open. What began as a strategic growth initiative has become…
